January 27, 2012

Urban Chicken Farming Feedback Notes

Questions & Further Exploration:

Dig deeper into the competitive value in the community.

How are these values acted out?

What are their visual / verbal cues?

What kind of other hobbies or activities do they take part in that could have a relationship or trend with being an urban chicken farmer?

How do their family values tie into their values as a chicken farmer?

How do they involve their children?

Ask emotional response raising questions! 

Competition: What do they value in it? How does this happen? Awards / personal pride?

Historial trends in chicken farming - map it out. 

How did you learn about it in the first place?

Visual culture! What matters culturally?

How do they teach their kids?

If you were a chicken what would you want? How would you feel? What kind of chicken would you be?

Terminology / slang used?

Did they fight to change the legislation?

Find out their views of animal control, zoning laws, rules. 

Do they have a limit? Amount of chickens?

What do the farmers call themselves?

What is their perspective on big chicken farms versus personal?

Culture Probes:

Still Photo Survey / Guided Shadow Tour:

This will allow for us to answer questions that we have through interview and action. 

Write down terminology / slang / jargon they use!

Visual / Verbal Association Probe: 

Using simple clip art and icons.
what do they associate with urban chicken farming. 
11x17 w/glue sticks. 
multiple sheets of paper in the folder.
They can collage / draw on these forms.
chicken farming super hero. 

Containing: 1 glue stick, 11x17 sheets of paper, markers, icon cut outs / images of the materials and objects that they would associate with their practice of backyard farming. 


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