April 20, 2011

iPad Video Demo Responce


Technology has changed the way we engage and view content.  People can now have one more avenue to interact with their users who trust and use the said brand. The relationship people have with the brand is now enriched by allowing the user to view the information on all screens. A magazine could tell a story but with the new level of depth possible with the iPad and iPhone allow people to become part of that story. On a side note this just re-enforced my belief that I need to learn as much as possible about UX and IxD. As well as coding with a design backbone.

TIME App Features:

You can swipe.
Roll over for a quick synopsis.
You can zoom in to view close up.
Live video can be streamed close up.
Selecting text can be integrated with social media networks.
Photography slide shows.
Advertising can be integrated with easy recall back into the main app.

Esquire Magazine App Features:

Swipe is used to move from article to article in a left, right, up, down directional function to change articles.
You can use tap to bring up the table of contents.
They have made use of 360 degree image rotation.
Tapable hotspots to change images on display.
Visual footnotes highlighted by color dots.
Interactive surveys and quizes.

Wire Magazine App Features:

Short films.
360 degree rotation. All side product experience.
Natural hand gestures.
Dual axis navigation system.
Browser at the top zooms out to show the entire magazine.
Easy social networking integration.

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